Natural ingredients · Thoughtful design · Kali NZ ✦
Natural ingredients · Thoughtful design · Kali NZ ✦
Kali NZ
Brand Identity Refresh — Handmade Skincare, Otago New Zealand
The Client
Kali NZ is a premium handmade skincare brand from rural New Zealand — crafting small-batch soaps, serums, balms and gift boxes using thoughtfully selected natural ingredients. Beautiful products that deserved a brand to match.
The Brief
Kali NZ needed a full brand identity refresh — one that truly reflected the premium, natural and handcrafted nature of their products. The existing brand no longer captured where the business had grown to.
Design Deliverables
A complete brand identity including:
✦ Logo design & brand concept
✦ Colour palette — natural, organic, premium tones
✦ Packaging design
✦ Product label design
✦ Full visual identity system
The Result
A brand that finally feels as premium and intentional as the products themselves — rooted in nature, refined in execution.
This brand refresh is currently in progress — beautiful things are on the way! . ♪⋆.✮. ﹕
“I've had such an amazing experience working with Elizabeth at Day 5 Design. She absolutely nailed my logo and product packaging design. I couldn't be happier with the results and would highly recommend her to anyone looking for a talented and professional designer." — Sophie Auld founder of Kali NZ